A Critical Appraisal of the Evidence Supporting Consumer Motivations for Alternative Proteins. Critical Reviews in Food Science and Nutrition. Plant-based food and protein trend from a business perspective: markets, consumers, and the challenges and opportunities in the future. Aschemann-Witzel J, Gantriis RF, Fraga P, Perez-Cueto FJA.The Role of Plant-Based Foods in Canadian Diets: A Survey Examining Food Choices, Motivations and Dietary Identity. A survey on person- and product-related factors in consumer acceptance. Hoek AC, Luning PA, Weijzen P, Engels W, Kok FJ, de Graaf C.Consumer acceptance of cultured meat: A systematic review. Present Knowledge in Nutrition (Eleventh Edition). In: Marriott BP, Birt DF, Stallings VA, Yates AA, editors. Chapter 10 – Taste, cost, convenience, and food choices. Plant-based Foods Market to Hit $162 Billion in Next Decade, Projects Bloomberg Intelligence | Press.Food Companies Continue to Spend on R&D as Plant-Based Food Movement Rages On. Beyond Meat Versus Peers In R&D Spending | Fundamental Data And Statistics For Stocks.2020 was a record year for investment in alternative proteins.Why India is a priority for plant-based and clean meat innovation – The Good Food Institute.IPES food | REPORT | The Politics of Protein. Salaam Gateway – Global Islamic Economy Gateway. Plant-based meat producers TiNDLE, Impossible land in the UAE in time for Expo2020. Markets and Markets Research Private Ltd. Plant-based Meat Market by Source (Soy, Wheat, Pea, & Other Sources), Product (Burger Patties, Strips & Nuggets, Sausages, Meatballs, & Other Products), Type (Beef, Chicken, Pork, Fish, & Other Types), Process, and Region – Global Forecast to 2025. Markets and Markets Research Private Ltd.Awareness of these diverse ethical concerns has risen in the last decade, with more extensive coverage in mainstream media (34). Finally, since the beginning of the Covid-19 pandemic, increased public health concerns have emerged on antibiotic resistance derived from meat consumption (33). However, years ago, those concerns were not as common among consumers for example, a systematic review published in 2016 showed that consumer awareness of meat production’s impact on the environment, and their willingness to change behaviors around meat consumption, were surprisingly low among people in western countries (21). A SOMETIMES FOOD UNPACKING DRIVERSFor instance, environmental impact and animal welfare represent 13% and 11% respectively among the drivers of consumption of plant-based products driven mainly by Millennials and Gen-Z consumers, according to the Plant-based Foods Association (32). Ethical concerns growing among consumers include animal suffering (27,28), environmental issues such as reducing greenhouse gas emissions (29), land usage/deforestation (30), and water usage (31).
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